About Live Ride Magazine
Our Mission
Live Ride Magazine – California Edition is rooted in the birthplace of lowrider culture — the streets and boulevards of California. Led by DJ Primo of Classic Vibe Radio, this edition blends chrome, culture, and sound into one powerful movement.
From OG classics to modern-day masterpieces, we spotlight the rides, the clubs, and the stories that keep the West Coast legacy alive. With deep ties to the music and the streets, DJ Primo brings rhythm to the culture — connecting lowriding history with today’s new nostalgia.
This is where paint shines brighter, hydraulics hit harder, and tradition stays strong.
We are lowriding.
We are Live Ride Magazine.
